Miles & More

Win new customers and increase your sales with Europe's largest frequent flyer and reward program. Uplyft enables Miles & More partnerships for companies of all sizes.

reward with miles and more header.png

Reach 10 million customers

  • Become part of the unique Frequent Flyer and Reward Program, which connects high-quality brands and companies worldwide with over 10 million active customers.

  • As a Miles & More network partner, you have the opportunity to reward your customers and existing Miles & More members for your purchases and loyalty with Miles & More award miles.

  • Win new customers, increase your turnover and increase your customer loyalty online, offline and mobile.

  • Benefit from the high brand awareness and relevance of Europe's leading frequent flyer and reward program.

miles and more stats.png

Profitable new customers & high relevance for existing customers

  • 70% of non-Miles & More participants in DACH know the program (source: DKB & Deutsche Bundesbank).

  • Miles & More participants are a premium target group with an above-average disposable net income. 

  • Miles & More participants are brand-conscious and quality-conscious - this influences the purchase decision 46% more frequently than the national average (source: DKB & Deutsche Bundesbank).

  • Holders of the German Miles & More credit card spend 7 times more than the average German credit card holder (source: GfK survey 2014).


From acquisition to customer loyalty


Acquiring new customers

  • Win new customers from Miles & More participants

  • Benefit from the constant enrollment of new Miles & More participants

Loyalty of your existing customers

  • Increase repeated visits by communicating the Miles & More program benefits as a USP to competitors

Quality Seal "Partner of Miles & More"

  • Use extensive marketing material both online and offline to present yourself as a partner of Miles & More.


Your self-service loyalty platform for Miles & More

self service loyaltx mmg.png

Uplyft is the official self-service platform for Miles & More partners. Uplyft offers you comprehensive benefits for your Miles & More partnership:

  • Create a free Uplyft account and apply for a Miles & More Partner account

  • Uplyft allows you to easily integrate and manage your Miles & More partnership

  • Uplyft offers you solutions for all relevant touch points:

The Uplyft Graph API also allows you to develop native integrations into your existing apps and platforms.


Integration examples


Point of Sale

Connect your POS system to allow your customers to collect miles directly at the POS.

Use Miles & More promotional items such as carpets, stands or wobblers to draw your customers' attention to your partnership in the Miles & More program.


Plug & Play at the Point of Sale

Use the Uplyft Merchant App at your POS and incentivise your customers' purchases.

A POS integration or special hardware is not required. All you need is a tablet.

The furnishing is uncomplicated: Download the Uplyft POS App and enter your Uplyft credentials into the app.

Learn more ➝


Native Apps & Websites

Integrate the Uplyft Graph API into your existing Apps & Websites to allow your customers to earn Miles & More award miles for purchases.

Draw customers' attention to your partnership with the Miles & More program with ready-made banners, logos and texts.

Learn more ➝


Advantages at a glance


Miles & More Partnership

Europe's largest frequent flyer and reward program

  • Officially listed partner in the Miles & More program
  • Access to an attractive currency with highly emotional rewards
  • Use the Miles & More brand to win new customers in your marketing
  • Access to Miles & More marketing material for use at your POS
  • Increase in customer loyalty and sales with 10 million active subscribers
  • Benefit from branding effects using the quality seal "Partner of Miles & More"
18,000 EUR per year Minimum

Uplyft License

  • Self-service platform for customer loyalty management
  • Create target-oriented campaigns to increase sales and activity
  • Easy integration options for any channel
  • Live Analytics to measure customer loyalty activities
  • Official Miles & More partnership with low minimum purchase exclusively via Uplyft
300 EUR per month Become partner